The Ultimate Guide to Creating a Personal Brand in 2023

How to build your personal brand in 2023

Casey Botticello
Digital Marketing Lab
12 min readApr 10, 2021

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Source: Casey Botticello of Blogging Guide

Everybody has a personal brand, including you.

It’s what people think when they hear your name, what pops up on Google when someone searches for you, and your presence across social media.

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Casey Botticello
Digital Marketing Lab

🚀 Founder of BloggingGuide.com | Entrepreneur & Blogger | Join 100,000+ creators & learn how to make money writing online ➜ bloggingguide.substack.com